HAYLA
Tour Visual Identity
- MERCH
- SOCIAL MEDIA CONTENT
- ART DIRECTION
- MOTION GRAPHICS
- BRAND IDENTITY
We partnered with Grammy-nominated artist HAYLA to evolve her visual identity, developing a new logo and the complete creative direction for her DARK Tour. From the tour’s core branding to its supporting visual system, we created a bold, cinematic world that reflects HAYLA’s powerful sound, emotional storytelling, and darker new era.
